Peter Buxton has gathered KPI data for all European directory publishers over the past 8 years, including: revenue per product, advertisers, market shares, market penetration levels, etc. This data is made available to clients according to individual needs. The data is utilised for benchmarking studies, international comparisons and market trend analysis. Peter Buxton has on many occasions been engaged partake as a member of a Due Diligence team during negotiations for the acquisition of directory companies; working for investors and private equity companies.
Through his many contacts within the directory sector Peter Buxton is able to gather key up-to-date data for clients when assessing current trends and developments.
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Through his many contacts within the directory sector Peter Buxton is able to gather key up-to-date data for clients when assessing current trends and developments.
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- strategic/Benchmarking Analysis
- strategic/Directory Market Overview
- strategic/Online Strategies
- strategic/Due Diligence Evaluations
Peter Buxton has extensive operational experience in the directory sector. Peter Buxton is often engaged by clients to review product developments, advertising budget, market research studies and online developments.
Recognising the importance of an efficient sales process to a directory publishing company, Peter Buxton offers a process called a Sales Audit, a process which he has now conducted in several different markets and continents of the world.
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Recognising the importance of an efficient sales process to a directory publishing company, Peter Buxton offers a process called a Sales Audit, a process which he has now conducted in several different markets and continents of the world.
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- operational/The Sales Audit
- operational/The Sales Method
- operational/ROI Measurement
Yellow Search TODAY !
Starting in 2003, Peter Buxton, in partnership with Jesper Simonsen, launched the first of a programme of highly successful conferences and workshops under the name Yellow Search TODAY !. Two events are offered in each year.
In April a highly focussed Yellow Search TODAY! Workshop is organised targeted at functional managers in directory publishing businesses.
In November the Yellow Search TODAY ! annual conference takes place, targeted at senior management, CEOs, owners and investors in directory publishers.
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In April a highly focussed Yellow Search TODAY! Workshop is organised targeted at functional managers in directory publishing businesses.
In November the Yellow Search TODAY ! annual conference takes place, targeted at senior management, CEOs, owners and investors in directory publishers.
Click above for more information:
- informative/Workshop
- informative/Conference
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